The dental CRM
that means business
Packed with ground-breaking features including AI UltraBOT & telephony integration so you can capture, manage & convert the maximum number of leads
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Welcome to LeadMAX
focused on conversion
LeadMAX has been designed with dentists and their teams to deliver the most advanced dental industry CRM - focused on converting the maximum number of leads into patients
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Developed with dentists,
built by CRM experts
LeadMAX has been designed and developed with a panel of dentists and their teams. As a result, the navigation, dashboards, key functions and features provide real help with managing and converting leads
DENTAL CRM
LeadMAX
We understand that anything other than your Practice Management System is extra work for your Team. LeadMAX is designed to be easy and quick to use BUT without compromise on essential details.
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INTEGRATION
Integrate all your leads into one place
LeadMAX joins to more than any other CRM system, capturing and managing leads from your website, an AI powered UltraBOT, Digital Marketing Campaigns AND tracked marketing phone calls.

LeadMAX can connect to just about every type of marketing source including via QR codes. This includes your website, Google Ads landing pages, META Ads leads and Bot generated enquiries. Uniquely, LeadMAX also tracks inbound marketing phone calls!
INTELLIGENT LEAD FORMS
Capture leads with key data
Working with our existing dental clients, we understood that historically, existing patients often used website forms and even marketing campaigns to contact the Practice about appointments and other things that were clearly not new leads or new treatment enquiries.

LeadMAX features "intelligent enquiry forms" that help to triage all leads and quickly identify new leads from existing patients, capture primary as well as other treatments of interest and even feature Special Offers to help promote these. GDPR data privacy opt-ins are also included and alerts triggered to relevant members of the Practice team.
REPORTING APP
Real-time reporting in your pocket
Our powerful, real-time Reporting App puts all your key performance indicators (KPIs) at your fingertips, 24/7.

Choose to receive alerts for important events like Treatment Plan conversions and drill-down into the detail of activity being carried out by your Team.
CLICK-2-DIAL WITH AI
Click-2-dial follow-ups with AI
One-click to call and then LeadMAX AI records the conversation, creates a transcript, adds timestamps, tone emojis and then provides a summary outcome with agreed actions in seconds!

LeadMAX Click-2-dial does all the heavy lifting of the otherwise laborious record-keeping of follow-up conversations, outcomes and actions. We understand that follow-ups are typically time-consuming and often thankless task so we've made it much easier and quicker but importantly, without any compromise about the detail essential to achieving successful conversions.
AUTOPILOT
Automated communications
LeadMAX creates a high quality first impression of your Practice with automated thank you e-mails and can also generate and send personalised Practice Welcome Packs and treatment brochures.

We also know how leads can be elusive to follow-up! So what do you do after you've already left 4 voicemail messages? You can hand the baton over and let LeadMAX Autopilot take over. Choose from a growing library of "Flight Plans" that deliver a sequence of pre-planned automated follow-ups.
CLIENT FEEDBACK
"I love the LeadMAX
reporting app"
"Keeping tabs on my two Practices and the day to day volume of leads we receive via phone, website and social media was becoming a real challenge for my TCO team. I now have real-time KPIs such as Treatment Plans being considered and the value these. I love getting alerts when my team convert one of these opportunities!"
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What makes LeadMAX
different (better)?
Welcome to advanced, innovative, ground-breaking dental CRM. We've spent over 2 years creating LeadMAX and there's more still to come! Welcome to a dentistry-focused, user-friendly, fully-featured, industry-leading CRM that really works!
Easy to use, helpful features
We understand that anything other than your Practice Management System is extra work for your Team. LeadMAX is designed to be easy and quick to use BUT without compromise on essential details.
Advanced integration
LeadMAX joins to more than any other CRM system, capturing and managing leads from your website, an AI powered UltraBOT, Digital Marketing Campaigns AND tracked marketing phone calls.
AI intelligence that works
Ai is great - but it's even better when it actually does something helpful, time-saving, insightful and fast! LeadMAX AI records phone calls, creates transcripts and summary outcomes in seconds.
Learn more - book a demo
Key features
to help busy dental teams
LeadMAX has been carefully designed together with leading dentists and their teams and we believe is currently the most advanced dental industry CRM available - focused on converting the maximum number of leads into patients
Dashboards
Lead Cards
Click-2-dial
AI UltraBOT
Autopilot
KEY Feature
Role-relevant dashboards
Easy to use, intuitive, real-time Dashboards - carefully developed to help key users such as Reception Teams and Treatment Co-ordinators. Quickly triage new leads, access detailed insight and relevant information then follow-up with ease.

Featuring dynamic "drag and drop" Lead Cards and swim-lanes that mirror simple enquiry journeys or reflect the more involved process for High Value Treatments (HVT) that require clinical assessments and Treatment Plans.
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KEY Feature
Dynamic
lead cards
LeadMAX lead cards provides key information at-a-glance and dynamically updates as you follow-up and nurture the opportunity. See when your lead arrived, where it came from, treatment of interest, potential value and who has done what including importantly, the last action and next steps.

Access personal data, quickly add addresses and multiple treatments of interest. View a detailed timeline of activity and carry out follow-up communications via e-mail and SMS as well as sending Practice Welcome Packs and personalised treatment brochures with one click.
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KEY Feature
Easy & quick Click-2-dial
One-click to call and then LeadMAX AI records the conversation, creates a transcript, adds timestamps, tone emojis and then provides a summary outcome with agreed actions in seconds!

LeadMAX Click-2-dial does all the heavy lifting of the otherwise laborious record-keeping of follow-up conversations, outcomes and actions. We understand that follow-ups are typically time-consuming and often thankless task so we've made it much easier and quicker but importantly, without any compromise about the detail essential to achieving successful conversions.
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KEY Feature
Industry-leading AI UltraBOT
Powered by AI rather than scripted enquiry options, UltraBOT thinks on its feet and responds with intelligence to questions and enquiries.

LeadMAX AI UltraBOT can of course capture leads for treatment and take messages and call-back requests. However, it can do so much more as well. UltraBOT enables you to offer a variety of different ‘calls to action’ such as linking to your Practice Management System Online Booking system. It can also generate personalised treatment brochures or Practice Welcome Packs and send them automatically. UltraBOT can capture photos of smiles and also manage Online Booking for TCOs who want to offer an initial consultation or follow-up via video, face-2-face or by phone.
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KEY Feature
Autopilot & Enquiry Hub
We know how Leads can be elusive to follow-up! So what do you do after you've already left 4 voicemail messages? Now you can hand the baton over and let LeadMAX Autopilot take over. Choose from a growing library of "Flight Plans" that deliver a sequence of pre-planned automated follow-ups. In addition, leads get their own portal (the Enquiry Hub) where they can self-serve updates about what they want to do next...
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AI UltraBOT
Convert more of your website visitors into leads with the LeadMAX AI UltraBOT - the leading, fully automated, fully featured enquiry bot for Dental Practices
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01
Conversations not scripts
Powered by AI rather than scripted enquiry options, UltraBOT thinks on its feet and responds with intelligence to questions and enquiries.
02
Increase lead capture
UltraBOT boosts lead capture by offering a variety of different ‘calls to action’ such as linking to your Practice Management System Online Booking system.
03
Personalised brochures
UltraBOT can help create a high quality first impression of your Practice, generating and sending personalised Practice Welcome Packs and treatment brochures.
04
Helpful functionality
UltraBOT can triage patient emergencies, help upload smile photos, capture Invisalign® SmileView images, even send out a medical history questionnaire.
Trusted
by leading dental professionals
Trusted
by leading dental professionals
Trusted
by leading dental professionals

Real-time
results
proven success

We deliver results that speak for themselves. Our live stats show how we’re helping dental practices like yours grow.
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Automated Brochures: Personalised brochures sent automatically to convert leads.
Leads Generated: Track the number of new patients engaging through your website.
AI Chatbot Sessions: Our 24/7 chatbot answers questions and gets appointments booked.
Phone Leads: See how many patients are reaching out by phone.

You’re getting more than just a website—you’re getting real, measurable growth.

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Frequently asked questions

What do I get with LeadMAX?

Your personalised set-up includes role-relevant Dashboards, integrations with your websites, social media, Google Ads, META Ads and your own AI UltraBOT. In addition, you will also get inbound and outbound telephone integration WITHOUT any changes needed to your phone system*. We also include personalised e-mail templates, brochures and treatment fact-sheets as well as options including Online Booking for events and TCOs, payment gateway integration and - your own LeadMAX Reporting App!

How much does LeadMAX cost?

We currently offer 3 Plans options starting from only £250 + VAT per month to help suit all Practice types and budgets. In addition, there are easy and flexible upgrades so you can achieve a personalised version of LeadMAX to suit your specific needs and budget. Please contact us and we can discuss the best option for your needs.

Is there a minimum contract length?

Yes, the minimum contract is 12 months.

Why do we do this? During the development and testing of LeadMAX, it became clear that as long as the system does what it says on the tin and genuinely helps convert more leads into patients, Practices were very happy to commit to a minimum term. The feedback was that the commitment they make in setting up and training with their Teams in any CRM needed a sensible minimum timeframe to achieve a clear and measurable return on this important investment.

What about training for my Team?

We provide initial training via Zoom for your Team at no additional cost. After that, there is always an option to carry out further training including on-site at the Practice if helpful. Please note further training is not usually required but if required, is normally chargeable.

What about support?

For questions and queries while using the system, LeadMAX has a real-time Support Team Chat with a target response time of < 10 mins. This operates during office hours (9am - 5.30pm, Monday - Friday).

Built on Vapor
Secure on AWS
AI powered features
Timeless Reliability